“JAZZ’S STORY - #Wellnessis”
Client: Zotezo
Dir. Tushar Kejriwal
Producer: Tushar Kejriwal
Brief
A brand film for Zotezo’s #Wellnessis campaign, featuring a real life wellness hero.
Our Take
Created as a standalone brand film for Zotezo, this one was made in an attempt to highlight wellness practices amongst real people. The shoot was approached like a documentary and the edit like an energetic YouTube vlog. We had a few days with Jazz Sethi (the subject of this video), following her over a few hours every day in Ahmedabad. A prolific dancer and Global Diabetes Advocate , she lives with Type 1 Diabetes - but you would never guess it if you met her. We wanted to highlight this aspect and destigmatize the way we view Diabetics, while also showing off Jazz’s infectious and inspiring energy in the process.
Dir. Tushar Kejriwal
Producer: Tushar Kejriwal
Brief
A brand film for Zotezo’s #Wellnessis campaign, featuring a real life wellness hero.
Our Take
Created as a standalone brand film for Zotezo, this one was made in an attempt to highlight wellness practices amongst real people. The shoot was approached like a documentary and the edit like an energetic YouTube vlog. We had a few days with Jazz Sethi (the subject of this video), following her over a few hours every day in Ahmedabad. A prolific dancer and Global Diabetes Advocate , she lives with Type 1 Diabetes - but you would never guess it if you met her. We wanted to highlight this aspect and destigmatize the way we view Diabetics, while also showing off Jazz’s infectious and inspiring energy in the process.